The dynamic F&B industry in China has much growth potential, but remains challenging. To succeed, international companies must consider the differing structural and cultural factors that shape consumer demand, but they also need to understand the legal framework. Businesses require an experienced legal counsel to help evaluate the legal risks in the face of evolving opportunities, changing consumer needs, and rising competition.
We have in-depth understanding of food laws and the complex marketplace, serving several large global groceries and food producers as well as restaurants and franchisers. We support our F&B clients on a full range of services, including corporate structuring and company establishment, restructuring and M&A, lease agreements, brand protection and licensing, food quality and labelling, employment, and general business guidance. With our forward thinking and commercial approach, we focus on the growth of your product portfolio, while effectively managing uncertainties and legal risk.